To Build Brilliant African Brands & Global Brands that – Inspire greatness – Celebrate life and – Create happy moments everyday.

We’ve stood the test of time; we are the one referred to as the successful company with a rich heritage and a great track record of growth and performance.

CORE VALUES;

UNCOMPROMISING

Proverb: Knowledge without wisdom, is like water in sand.

Behaviors

• We deliver quality, nothing less.
• Never stop, never give in, go the extra mile.
• Keep our promises and Fulfil commitments.

MERITOCRACY

Proverb: The mouth does not eat if the feet do not walk and the hands work.

Behaviors

• We choose the best person for the job.
• We are reward and celebrate people for excellent performance.
• No favouritism.

LEADING THROUGH BEST PRACTICE

Proverb: The best preparation for tomorrow is to make sure today’s work is superbly done.

Behaviors

• We are open and transparent.
• We walk the process and uphold standards.
• We do the right thing, the right way, at the right time.

INTERDEPENDENT

Proverb:  One broomstick cannot sweep a house but a bunch of broomsticks can.

Behaviors

• We are united in purpose.
• We enjoy a culture of sharing and learning; where people are not afraid to ask for help.
• Together we win- my success is your success.

“WE CARE”

Proverb:  If you think you are too small to make a difference you haven’t spent a night with a mosquito.

Behaviors

• We care and are passionate about what we do and the people we do it with.
• We give our heart for our colleagues, customers, vendors and the communities we do business in.